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What Is The Most Effective Cold Call Script Structure?

Despite the rapid development of technology, making an outbound call is still the easiest way to capture leads and add them to a company’s sales pipeline. Oftentimes, companies are using online cold calling software to optimize the workflow of their agents. To end up with a positive result, every sales call should follow a specific […]

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5 Essential Tips for Professionally Trademarking Your Startup

“An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service.” – Daniel J. Boorstin, U.S. historian Once upon a time, a marketing guru came up with the bright idea to relaunch the Sci-Fi Channel’s […]

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